Consulting

strategic

We put our expertise at your disposal, providing you in an accessible way with the vision, knowledge and skills that can take your business to the next level.

PROJECT MANAGEMENT

Launch and development of new businesses
Channel marketing operational programmes
Loyalty programmes

BUSINESS INTELLIGENCE

Market and Competition Research
Qualitative Research
Quantitative Research
Research & Knowledge

 

BUSINESS ADVISERS

Get an outside perspective from an independent consultant, who will contribute with its perspective, knowledge and skills to the success of your business

 

LAUNCHING AND DEVELOPING NEW BUSINESSES

Search and selection of market opportunities

Market feasibility operational reports, process optimisation and business plan launch

Internationalisations / Start-up in Portugal

Support in the recruitment of specialised resources

Human Resources Management and Optimisation

Information management and reporting

Use of existing networking

Problem-solving support

Risk identification and assessment

Operational control of the project in each of its phases

Cost analysis and control

Control of sales objectives

Final costs (turnkey projects)

CHANNEL MARKETING

OPERATIONAL PROGRAMMES

Channel selection and qualification

Selection criteria and requirements

Potential channel partners

Benchmark against the competition

Channel spectrum matrix

Segmentation of the resale channel

Structure design

Typology

Customer Profile Definition

Channel classification

Prospecting the resale channel

Channel optimisation

Commercial contacts

Opportunity Analysis

Qualification

Reseller channel map

Positioning

Skills and competences

Strategic evolution

Proposal of the final selection

Channel recruitment

Value proposition

Business contacts – increasing breadth

Competitor Benchmark

Channel spectrum matrix

Audit of the resale channel

Channel analysis and review

Measurement and analysis systems

Channel Benchmark

Suggestions and initiatives

Offer to the channel

Active management model

Project

Accelerators

Evolution and monitoring

LOYALTY PROGRAMMES

Adaptation of the value proposal to each market segment

Increased customer retention

Increased recurrence

Loyalty

Capturing future trends

Better company image

Recovery of inactive customers

Cross selling and up-selling

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