Launch, development and support of new businesses
Search and selection of market opportunities, customer segmentation and potential channels
Commercial initiatives and operational Channel Marketing programmes
Development of Satisfaction and Loyalty programmes

We develop integrated Demand & Lead Generation plans, as well as qualification processes through data mining techniques and prospect identification.
We also manage and capture potential business (Leads).



Field Sales Specialised in the ICT Sector
Distribution channel, Consumer and End customer
Inside Sales specialised in the ICT sector
Distribution channel

Merchandisers, Point of Sale Promoters and Retailers

Specialised ICT Contact Centre Agents
End customer


Briefing with the Client

Profile and number of people, scope of the action (national or local) and duration of the action

Objectives to be achieved
Presentation and approval of objectives

Selection of candidates
Identification of profile, selection of candidates and recruitment

Action kick-off
Training, documentation and tools needed for the project, project start

Report and follow-up
Approval of reports to be sent, scheduling of follow-up meetings

Contact Center – Telemarketing

Inbound Calls
Commercial support, help-desk and after-sales services

Outbond calls
Telemarketing and Telesales

Lead & Demand Generation

We specialise in finding business opportunities for the ICT Industry on behalf of our Clients.

We work with ICT Manufacturers to design the best strategies to access new markets, improve and expand existing ones.

StreamRoad Marketing & Comunicação maintains an updated database with the largest 20,000 companies (End Clients) operating in Portugal, managed by a CRM system properly segmented by industry, geography, turnover, number of employees and/or jobs and installed infrastructure.